Through our customer focused growth strategy, we aim to become the leading provider of green building materials and solutions everywhere we operate, by delivering long-term value to our stakeholders and contributing to a safer, more sustainable, and enjoyable world.
Our Strategy 2026 aims to grow and transform our business, while delivering on operational excellence and focusing, and is centered on four key strategic priorities:
- Strategic priority 1: Focusing on growing our attractive positions in the US and Europe
- Strategic priority 2: Accelerating new green products and solutions
- Strategic priority 3: Leverage the growth potential of digital and new technologies
- Strategic priority 4: Enable strategy execution through a local, performance-driven and talent-enabled operating model
